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A Better Question (or 3) than ‘What am I Grateful for Today?’

On-demand TV wasn’t a thing when I was a kid, and there were some movies that were only shown once a year, like The Wizard of Oz, that I used to watch with my mom. When I got older, my then-boyfriend’s favorite time of year was March Madness, so watching the NCAA basketball tournament became my new annual TV tradition. 

One year I caught a replay of the late North Carolina State University coach Jimmy Valvano’s heart-wrenching speech at the ESPY Awards from 1993, and it’s stuck with me ever since. While “Jimmy V Week” is officially in December, I always think of him when it’s almost spring—when we’ve settled into the new year, having either solidified or abandoned our big resolutions, and are setting the tone for how we want the rest of the year to go. 

Jimmy V is famous for saying, “Don’t give up, don’t ever give up!”, but what I took to heart from his speech are the three things he said we should do every day to have a full life. He said we should laugh every day, think every day, and have our emotions bring us to (hopefully happy) tears. It sounds so simple, but are we even noticing when or whether we laugh, think, and cry every day? 

Everyone says how powerful having a gratitude practice is, but so much happens in a day that it’s actually really hard to sit down at night and write out what we’re grateful for, for the same reason we can’t just ask our customers and clients what they want: it’s too broad a question for us to get to a specific answer. We must focus on the most important thing in that moment if we want to get anywhere. 

So tonight, when you sit to write down what you’re grateful for, ask yourself these questions, and try to recreate the feelings they gave you in your present moment: 

  • What or who made you laugh today, and how did that feel? 
  • What ideas were sparked in you today, by whom…and what can you be grateful for in advance if you took action on those inspired ideas? 
  • What moved you to tears today, good or bad, and where can you find the beauty in that? 

To me, these are much richer questions than “What am I grateful for today?”, and once we start paying attention to these things, we will indeed have the very full life that Jimmy V wished for us in his last precious days.

Here’s his full, beautiful speech that I watch at this time every year.

Client Love

"Amanda is amazing at what she does! She was great at helping coach me into stepping into my confidence and becoming better at enrolling new clients. She set a great example of how you can be fierce and direct without hard selling. My business has experienced an incredible transformation and growth since working with her."

Adrian White, AMW Marketing & Design

Amanda Buse Mindful Business Coaching for Women Entrepreneurs
2020-07-28T01:06:02+00:00

Adrian White, AMW Marketing & Design

"Amanda is amazing at what she does! She was great at helping coach me into stepping into my confidence and becoming better at enrolling new clients. She set a great example of how you can be fierce and direct without hard selling. My business has experienced an incredible transformation and growth since working with her."
"Amanda is a very successful sales professional and a terrific human being! I have enjoyed getting to know her and I know you will, as well!"

Amanda Buse Mindful Business Coaching for Women Entrepreneurs
2020-07-28T01:22:51+00:00
"Amanda is a very successful sales professional and a terrific human being! I have enjoyed getting to know her and I know you will, as well!"
"When I did a sales call as a client with Amanda, she made me feel so comfortable and was easy to talk to. It was easy to say yes. What’s even better, is she has coached me how to do the same. I never want my prospective clients to feel like they are being sold to and Amanda is a master at coaching people how to close sales calls without being pushy or salesy."

Amanda Buse Mindful Business Coaching for Women Entrepreneurs
2020-07-28T01:26:26+00:00
"When I did a sales call as a client with Amanda, she made me feel so comfortable and was easy to talk to. It was easy to say yes. What’s even better, is she has coached me how to do the same. I never want my prospective clients to feel like they are being sold to and Amanda is a master at coaching people how to close sales calls without being pushy or salesy."
"Amanda helped shift my mindset to my new identity and embracing what that looks like for the future so I can lead with improved confidence and clarity."

LaReesa Ferdinand MD, The Estrogen Doctor

Amanda Buse Mindful Business Coaching for Women Entrepreneurs
2020-07-28T01:13:34+00:00

LaReesa Ferdinand MD, The Estrogen Doctor

"Amanda helped shift my mindset to my new identity and embracing what that looks like for the future so I can lead with improved confidence and clarity."
"In my work with Amanda, she was able to break the mental barriers down about sales into relationship-building and serving clients. In learning some of her techniques, my confidence on calls improved DRAMATICALLY. After working with Amanda, I was more comfortable asking questions and digging into a client's situation to really listen and learn from them. I was better prepared how to move from understanding pain points into something actionable that could serve and benefit a potential client. So grateful to have worked with Amanda and to have learned from her!"

Amanda Buse Mindful Business Coaching for Women Entrepreneurs
2021-01-29T18:27:14+00:00
"In my work with Amanda, she was able to break the mental barriers down about sales into relationship-building and serving clients. In learning some of her techniques, my confidence on calls improved DRAMATICALLY. After working with Amanda, I was more comfortable asking questions and digging into a client's situation to really listen and learn from them. I was better prepared how to move from understanding pain points into something actionable that could serve and benefit a potential client. So grateful to have worked with Amanda and to have learned from her!"
"Amanda is an AMAZING coach and has helped me shift my mindset regarding valuing myself and whom I serve as a new CEO of my coaching business. Amanda is a great listener and brings out the qualities in me that I may undervalue. At the end of a call with her, I am ready to move into action with confidence and courage! Amanda simply brings out the 'goodness' in me and she does it in sweet but 'kick your butt way'!! Only Amanda can do that!"

Akira Hazer, Integrative Life Coach

Amanda Buse Mindful Business Coaching for Women Entrepreneurs
2021-01-29T18:32:01+00:00

Akira Hazer, Integrative Life Coach

"Amanda is an AMAZING coach and has helped me shift my mindset regarding valuing myself and whom I serve as a new CEO of my coaching business. Amanda is a great listener and brings out the qualities in me that I may undervalue. At the end of a call with her, I am ready to move into action with confidence and courage! Amanda simply brings out the 'goodness' in me and she does it in sweet but 'kick your butt way'!! Only Amanda can do that!"
"You've been really helpful with thinking about how to reframe my calls with potential clients so they are more productive! I also appreciate the attention you give to mindset because it has so much impact on my success. You have a wonderful way of delivering your point and advice in a very supportive way so I better understand what I need to do and know that you've got my back. Thank you!!"

Melinda Hurley, ML Hurley Consulting, Inc.

Amanda Buse Mindful Business Coaching for Women Entrepreneurs
2021-01-29T18:36:24+00:00

Melinda Hurley, ML Hurley Consulting, Inc.

"You've been really helpful with thinking about how to reframe my calls with potential clients so they are more productive! I also appreciate the attention you give to mindset because it has so much impact on my success. You have a wonderful way of delivering your point and advice in a very supportive way so I better understand what I need to do and know that you've got my back. Thank you!!"
"Amanda listens very closely to what you are saying and always responds in a very thoughtful, knowledgeable, concise way. Reading between the lines and conveying answers that are exactly what I needed to learn and hear. Direct and on point, always leaving me knowing exactly what to do next. I highly recommend!"

Rev. Tonya Henderson, Artist & Entrepreneur Coach

Amanda Buse Mindful Business Coaching for Women Entrepreneurs
2021-01-29T18:41:41+00:00

Rev. Tonya Henderson, Artist & Entrepreneur Coach

"Amanda listens very closely to what you are saying and always responds in a very thoughtful, knowledgeable, concise way. Reading between the lines and conveying answers that are exactly what I needed to learn and hear. Direct and on point, always leaving me knowing exactly what to do next. I highly recommend!"
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Amanda Buse Mindful Business Coaching for Women Entrepreneurs